Pin It

Coupon Clipping is for Small Businesses, Too

Coupon clipping is quickly becoming a favorite past time to save money and get the biggest bang for your buck.

After decades of obscurity, the popular trend for coupon clipping and extreme coupon clipping has made a huge comeback. Many people reach for their computer mouse or Smartphone before shopping. Social media has made it even easier for businesses to advertise and make coupons available to entice shoppers. Even small businesses can cash in on coupon clipping and attract shoppers, ultimately increasing their return on investment.

Whether a company uses digital coupons or print coupons, shoppers need to be aware of the discounts available for all types of purchases. You may realize you can find coupons for major restaurants and popular stores. What you may not realize is that many small businesses are now offering coupons also.

Communities want to encourage people to shop local and help support small businesses in their own neighborhood. In the past, most people sat down on Sunday afternoons, with their scissors, and clipped coupons from the newspaper. More recently, you may be going online with your computer or Smartphone and searching for great deals.

According to research by the Huffington Post, there were enough coupons offered in 2010 to save each American approximately $1,700. Surprisingly household incomes in the $100,000 range were more likely to use coupons than households with an income of less than $35,000.

This is good news for small businesses that target households with a higher income and are more likely to buy products. If you fit this category, you probably prefer small businesses who offer discount coupons and you probably tend to go back and shop those businesses more often.

The Small Business Administration also offers tips to help small business promote their coupons. They admit that coupons are a form of marketing and encouraging you to try their products for the first time.

Small business may be targeting people in their own communities or may offer discounted shipping for people who order online. Some of the best places to look for coupons from small business are social media. Often friends will recommend a particular business and may even send you a link to a value saving coupon.

Around the holidays you may be searching for coupons to stretch your budgets and allow you to purchase nice gifts for friends and families. Often you can find unique gifts when shopping with small business who may offer products from a specific niche.

If you are shopping online, you should look for coupons and special deals that will save you money on the gifts you plan to buy. Searching an online coupon site will not only hook you up with the coupon you are looking for, but may also point you in the right direction for more savings. So, if you thought clipping coupons was only for the huge department stores, think again. Small business can offer even more savings if you are willing to look for the special deals.

Speak Your Mind

*

CommentLuv badge